HabShop
HabShop is the place where the many ideas are converted into business. Money can be made on nature. Nature provides numerous ecosystem services that are worth a lot of money, just like nature events and consulting services can be sold for good prices and the home-and-garden industry can have many new items on the shelves.
If urban biodiversity is to have its place in our world and development is to be driven forward, it is necessary to include the business aspect. The business may have three parts: concrete products, which is about urban nature or even benefits the environment; consulting services to building companies, communication agencies, etc.; and finally the events that people pay for.
What would you like you to buy? In the web shop HabShop (which is not yet up and running), it will be possible to buy flower blends for gardens, schools, school centres and for the boring lawn in front of your company.
If you want to do something special to create the most optimal conditions for insects, amphibians, reptiles, birds or mammals, you can buy all sorts of breeding boxes in HabShop.
The bumblebees are going to love the tubular bumblebee nests, the hedgehog can both breed and hibernate in their hedgehog hangars, and the number of birds will increase if you fill the backyard, garden or land around the school with nest boxes for different bird species. Who would not love to have a night owl in the backyard? Or what about an actual insect hotel that attracts bees and hoverflies from the earliest spring to late autumn?
When it comes to city nature, there are also customers for consulting services. If a company or an institution wants to make a difference for nature, what should they do? In this situation, consultancy firms could submit proposals, which include the guidelines and professional inputs from the Natural History Museum.
Finally, one should not forget that the city has a huge customer base for guided tours with a nature perspective. The vast majority of people will become more aware of the nature surrounding them once they have been introduced to it - they just need a new outlook.